Press links above to go to the main SxSW sites
http://www.sxsw.com/music
http://www.sxsw.com/film
http://www.sxsw.com/interactive

MUSIC Wednesday 17 March - Sunday 21 March, 2010
FILM Friday 12 March - Sunday 21 March, 2010
INTERACTIVE Friday 12 March - Tuesday 16 March, 2010

The South by Southwest (SXSW) Conferences & Festivals offer the unique convergence of original music, independent films, and emerging technologies. Comprised of a five-night music festival featuring over 1,800 artists on more than 85 stages, a nine-day film festival with more than 330 screenings at eight theaters, major keynote presentations and provocative panel sessions for all three industries, a three-day poster art show (Flatstock), a three-day video gaming arcade (ScreenBurn) and six days of trade show exhibits, the annual gathering is unparalleled in scale.

Fostering creative and professional growth alike, SXSW is the premier destination for discovery. Year after year, the event is a launching pad for new creative content. New media presentations, music showcases and film screenings provide buzz-generating exposure for creators and compelling entertainment for audiences. Conference panel discussions present a forum for learning, business activity thrives at the Trade Shows and global networking opportunities abound. Austin serves as the perfect backdrop for SXSW, where career development flourishes amid the relaxed atmosphere. Intellectual and creative intermingling among industry leaders continues to spark new ideas and carve the path for the future of each ever-evolving field, long after the events' conclusion.

South by Southwest is a set of legendary music, film and interactive festivals and conferences that take place every spring in Austin, Texas.

South by Southwest Music features a five-day music festival showcasing more than 1,800 musical acts of all genres from around the globe on over eighty stages in downtown Austin.

By day, conference registrants do business in the Trade Show and partake in a full agenda of informative, provocative panel discussions featuring hundreds of speakers of international stature.

South by Southwest Film has become one of the world's premiere film festivals focusing on emerging talents. The Conference hosts a five-day adventure in the latest filmmaking trends and new technology, featuring distinguished speakers and mentors as well as screening films and a Trade Fair.

South by Southwest Interactive celebrates the creativity and passion behind the coolest new media technologies. In addition to panel sessions that cover everything from web design to bootstrapping to social networks, attendees make new business connections at the three-day Trade Show & Exhibition.

Registrations for attending as a delegate and also submissions for artist showcases start August 3, 2009 for the 2010 shows at http://www.sxsw.com. In 2009, more than 240 delegates from our combined territories of Australia New Zealand and Hawai'i attended, with 50 bands of the 70 invited making it to play. Australia, New Zealand and Hawai'i all had stand presences in the Trade Fair.

To get an idea of what is required for showcasing submissions, go to http://www.themusic.com.au/sxsw/showcase.php